Top 30 Gym Franchises on Social Media: The Best, the Worst, and How to Maximize Member Engagement7/24/2017 Our team conducted a 30 day research study, analyzing the social media updates of 30 Top Gym Franchises, tracking performance of hundreds of updates across 100+ unique locations. The findings went beyond our expectations, shining a light on a few surprising marketing trends and behaviors of some of the biggest brands in fitness. We wanted to know:
Summary of findings:
The Players: Franchises Included in This Study
** These gyms were excluded from analysis because their posts were corporate branded and shared across multiple locations, making it impossible to attribute the number of correct reactions to each post
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AuthorsUpdatesCentral Corporate Research Team: Keith Cork, Tyler Wills, Alexanderia Bilder, Michael McCarthy |